Content and strategy lead for the relaunch of the Queensland Health podcast. Dropping in your ears March ‘24

Clients include: BMW, Bras N Things, Strong, Seafolly, Lovewell, Briogeo, Daily Blooms, Modibodi & Tuchuzy.

Bylines in The Age, Sydney Morning Herald, Mamamia, news.com.au, The Australian, The Standard, Broadsheet, Shameless Media, The Telegraph (UK)

Produced branded content with clients including Adore Beauty, Berlei, Cartier, Clinique, Country Road, Chambord, Neutrogena, Garnier, TK Maxx, Terry White Chemist and Oz Hair and Beauty

Host, produce and edit Beauty Island podcast, interviewing top brand founders, beauty entrepreneurs, editors, makeup artists and industry influencers

Content strategy, research, script writing, audio production, marketing

Achievements

Finalist, ‘Best Arts and Culture Podcast’, Australian Podcast Awards 2020

Finalist, ‘Best New Podcaster’, Australian Podcast Awards 2019

Producing and editing copy for a range of collateral including websites, brochures, EDMs, articles, signage, posters, postcards, video scripts, course guides and digital and print ads, to deadline

Content lead of a team of three working on campaign content strategy and production

Managing and working with a diverse range of stakeholders

Writing for multiple audiences, including TAFE, under- and postgraduate students, academics, staff, industry leaders and career practitioners

Maintaining, updating, editing and proofing copy on the website

Briefing and working with design and video teams to cover, script and produce content, including interviewing staff and students on camera

Pitching, writing and subediting 3-4 pieces of content daily to a deadline

Maximising content by repurposing for multiple formats including social media, podcasts, video and EDMs

Representing the brand at large-scale PR events and red carpets

Loading and building posts in Wordpress (sourcing and resizing images, sourcing videos, creating galleries, SEO, headlines and sells)

Monitoring content performance through analytics tools including Google Analytics and Chartbeat

Working with video team to produce and host live social content

Community management and scheduling posts across Facebook, Twitter and Instagram using Facebook Business Manager, Social Flow, Tweetdeck and Schedugram

Establishing intern program, managing and training interns and junior staff

2012-2014 RMIT Bachelor of Communication (Journalism) Distinction 2008-2011 Wesley College, Melbourne (IB score 40/ 98.7 ATAR)

1998-2007, Lady Eleanor Holles School, Twickenham, London, UK

My career diary. AKA CV.